Zhongzhou Aluminum’s sales of limestone waste in the third quarter achieved more than 30 million yuan in profits
Introduction: In the third quarter, the Marketing and Purchasing Center of Zhongzhou Aluminum Co., Ltd. seized major opportunities such as environmental protection support and post-disaster reconstruction, deepened market research, expanded channels, innovated ideas, and promoted the monthly increase in the sales of limestone waste slag, with a sales profit of more than 30 million yuan.
In the third quarter, the marketing and procurement center of Zhongzhou Aluminum Co., Ltd. seized major opportunities such as environmental protection support and post-disaster reconstruction, deepened market research, expanded channels, and innovated ideas to promote the monthly increase in limestone waste sales, with a sales profit of more than 30 million yuan.
Do a good job in overall planning and enhance brand strength. Affected by epidemic control and heavy rains, transportation roads were blocked, and sales in some areas dropped sharply. The center quickly established a market research team with production units to adjust the frequency of market research from at least once a month to once a week. At the same time, the center adjusts indicators such as the particle size and quality of limestone waste residues in a timely manner through customer feedback to ensure that prices are close to the market and products are adapted to the market.
Implement dynamic management and control to accurately increase sales. In order to achieve balanced sales of various types, the center strictly handles the delivery of the goods in accordance with the contract, ensuring that no less than 6 customers of each stone type pick up the goods. In addition, the center uses an unmanned inspection system to upload sales in real time, adjust sales plans in time, and appropriately change sales methods to maintain a good situation in which sales exceed production.
Innovate sales ideas to achieve a shared win-win situation. In order to further expand the sales radius, the center created a relaxed and fair purchase and sales environment, explored the train delivery model for the first time, effectively solved the problem of high road freight, and added 3 new customers outside the province. In September, Zhongzhou Aluminum successfully joined the Henan Building Materials Association, and partnered with neighboring stone materials companies to alliance businesses to share market information, safeguard the interests of the industry, and continuously create a new pattern of high-quality development. (Yan Qing)
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